Sarang Kulkarni

An alumni of the Sir J. J. Institute of Applied Arts, Sarang specializes in type design and calligraphy. He founded WhiteCrow in 2005 – a type foundry and design studio based in Mumbai. With key clients such as Vodafone India, Virgin Mobile India, Star India, and Cocacola India, his company has steadily found its niche in multilingual branding, designing custom typefaces in all Indian scripts and calligraphy. Sarang is also a part of Aksharaya — a group of letter-conscious people who document, promote, explore, and create awareness about Indian scripts.